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The Custom Approach to Home

Bookshelf Wealth, Urban Aunt, Quiet Luxury . . . every year we hear about the exciting new trends for your home.  Our last blog outlined Emerging Home Design Trends with ideas for 2024.  While trends are fun to explore, your home should essentially have more to do with who you are than any viral trends. … Read more

home design trends 2024

2024 Emerging Home Design Trends

Emerging home design trends for 2024 are part of a greater movement for well-being. As a custom home builder, we design and build beautiful homes to provide life comfort, stability and balance.  We believe many of the latest trends will fulfill the desire for wellness and enhance everyday comforts. As you browse through the up-and-coming … Read more

the den makes a comeback

The Den Revival

As much as we love an open floorplan, the occasional quest for quiet space opens the way for a den revival.   Our homes evolve and adapt to lifestyle changes, and recent years have seen countless adjustments. The den emerges as the answer to our need for privacy and flexibility. Home Office Post pandemic, working … Read more

quiet luxury in Lake Geneva Wi

Quiet Luxury at Home

From runway to home, the quiet luxury movement is intensifying! Quiet luxury is defined by Vogue Magazine as a “non-trend trend” or “elevated basics”.   The aesthetic in fashion features the highest quality pieces with an understated presence. When applied to homes, this attitude is easy to understand by watching Lowell Custom Homes construction in … Read more

A Cozy Home Welcomes Winter

It’s time to fill your home with cozy charm!   As the days become shorter, we naturally migrate indoors and reconnect with everything we love about our homes.   A positive mindset is the key to breezing through winter, and a welcoming home will support you in the frosty months ahead.   So, resist the … Read more

Top Home Design Trends

Several factors influence the direction of home design.   When the predictions from multiple sources agree,  we know we have the winning ideas!  Ultimately, it’s not about trends, but about how people really want to live.   Our trend list includes the ideas that we feel will add value, style and comfort to your home. … Read more

Traditional Design Is Back!

After two decades of Midcentury modern dominating the design universe, traditional is reemerging as a fresh and time-honored aesthetic.  While design styles always go through cycles, the advantage of traditional is that it’s a classic.  It is often the jumping off point for many other styles, so it blends easily when you are working towards … Read more

Designing for Comfort

This is the season to prioritize comfort.  The evenings come early, and the morning air can be brutal.  Instead of just hunkering down, it’s the ideal time to celebrate home life with some extra attention to our well-being.  The Danish call this attitude Hygge, we call it the essence of home. You can heighten the … Read more

Easy Elegance Leads Home Trends

Luxury has been redefined for the coming decade.  People now want luxury to be a part of their everyday life in small comforting ways.   This means something different for each home, but all must have high quality construction as the foundation.    Discover how this new idea luxury can guide you to making the home … Read more

Home Remodeling with Emerging Trends

The Brady’s may have restored their home to its 1970’s glory,  but most home remodels look to the future of design for inspiration.  Lifestyle changes over the years have placed new demands on the home environment.  Our goal is to help homeowner’s make updates that will evolve along with their ever changing needs. Whether you’re … Read more